Minneapolis is a home away from home for me. I lived there for more than a decade, my son
was born there, all my kids went to school there. Minneapolis is also where my career began
in earnest, where I earned my stripes, if you will. So when my plane touched down in the Twin
Cities it was like putting on a pair of old slippers, especially since I knew I’d be working with my
old friends at BDD. I have known producer Kim Witczak and advertising veteran's Bruce Bildsten
and Bob Barrie since crossing creative paths with them at Fallon in the 1990’s.
Advertising is a pretty unforgiving industry, no matter how much a client might like you
personally or how much history you have, if you don’t deliver their vision on budget and on
schedule, they will find someone else who will. I am not the most sentimental guy in the world,
but I do take pride in the fact that professionals I respect and admire like my work enough to
keep coming back for this long.
That said, we were on a pretty tight schedule for this gig, so I didn’t have time to smell any
roses. After putting in a long day of shooting and coordinating and troubleshooting, I would
come back to the hotel to decompress and get ready to do it all again the next day.
See more here "I AM DRIVEN"